What everyone is seeing as the downfall of the music industry may actually be its greatest rebirth. In the face of declining sales, the infinite accessibility of the internet has exposed a massive audience to more music then ever. The industry is beginning to adapt to these new, content carnivorous consumers – how, where and when they listen to music has caused massive growing pains over the last year – they are just recently starting to touch the surface on how to monetize these changes.

Gone are the days when having a Playboy on your coffee table was making a statement that you wanted to say. The market didn’t change, Playboy lost its editorial edge — by becoming a public company that slowly focused on short term profits instead of long term growth.

I am officially confused. Viewing the sales data in wake of the new Old Spice campaign that started back in February, I’ve seen these reports: * Sales for Old Spice Body Wash are up 16.7% (via CampaignBrief quoting Forbes) * Sales for Old Spice Body Wash are up 7.9% (via same Forbes article) * Sales for Old Spice [...]

The new Tron: Legacy trailer is out and I have to say – this movie is going to be absolutely amazing. This second trailer (below) really sets up the premise and key plot points for the film, which I am glad to see are not shaky or rushed. It’s really going to be a pleasure to get too see a movie I cherished in my youth as an adult.

Burlesque star Dita von Teese stars in a steamy new interactive experience site for the beverage company Perrier. You are invited into the Perrier Mansion for a few sultry games, photo taking, and … fun?

We have all heard the rumors circling around the movie due out in October about the founding of Facebook called The Social Network. I’ve been very skeptical about the film, but its become clear lately that there is some major horsepower behind it. The screenplay was written by Aaron Sorkin (West Wing, A Few Good [...]

The star of Old Spice’s knockout Superbowl ad earlier this year is back in a new ad for Old Spice.

Another great addition to the Search Stories series by Google, this time featuring a Vietnamese mother, who wants to move to the States provide the best for  her son. The clip couldn’t be released at a better time, when many high school/university students across the world will be graduating and moving on to the next [...]