On The Record with Mark Ferdman

Sep 02, 2010 No Comments by MDavid

On The Record is a series of open format interviews that cover a wide variety of personalities, agencies and topics – primarily focusing on ad agency culture. I got the rare opportunity to chat with one of the hardest working men in digital about why he joined he left Firstborn , the growth of Freedom, his vision of social media growth as well as the future of the ad world. Enjoy.

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The Wilderness Downtown

Aug 30, 2010 No Comments by MDavid

It takes a while to load, but its kind of worth it – if you don’t mind pop ups – “The Wilderness Downtown”

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The real life Like.

Aug 27, 2010 No Comments

The like button is probably one of the best things to come out of the Facebook world. The Coca-Cola Village is one of the strangest ideas to bubble out of a soda franchise. Together they have brought digital appreciation to the real world.

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Nice Finds / Busy Busy

Aug 23, 2010 No Comments

Been a crazy week around AR and in my life in general lately. This is the last week of craziness, next week we are launching a few new initiatives – stay tuned and please excuse the low frequency in posts. It’s Monday – here is what is new for this week, some tasty bits I [...]

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A viral horror campaign on Chatroulette

Aug 19, 2010 1 Comment

The Last Exorcism – BEST OF Chatroulette reactions Perfect choice of media channel (the Chatroulette undressing hook is genius). Brilliant execution too. Nice job, Lionsgate. Reminded me of the ending to Paranormal Activity, except this time you get to see the audience’s reaction in real-time. The only questionable part is exposing kids (under 18) to these [...]

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After Hours Athlete

Aug 16, 2010 No Comments

After a World Cup fueled summer of sharp, sweaty and loud ads endorsing the athletes of the world, Puma has flipped the coin and has releases this charming ad showcasing the “After Hours Athlete.” The piece was put together by New York shop Droga5 and directed by Ringan Ledwidge. I particularly like the missed hook [...]

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Nice Finds

Aug 16, 2010 No Comments

It’s Monday – here is what is new for this week, some tasty bits I liked from last week and gratis links for you all! Go on, getchya some. Add your own finds in the comments – share people, its why we are here! . . Ad Age tells us what they think about the [...]

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On The Record with Faris Yakob

Aug 13, 2010 2 Comments

Faris Yakob, formerly the Chief Technologist at McCann Erickson, recently joined MDC Partners as their Chief Innovation Officer. I got the lucky opportunity to ask the NYC based Yakob a few questions about why he joined MDC, his role, his vision of transmedia planning as well as the more interesting new innovations in the ad world.

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R/GA’s creative roasted.

Aug 10, 2010 No Comments

R/GA creative director Ryan Gerber has left the agency to help head things over at competing shop W+K’s Shanghai office. With a production studio in house, R/GA has the rare ability to be able to be able to produce content on the fly – and they did so with a proper send off – the digital agency created a three-minute “Roastumentary” to honor the CD’s exodus from the NY based shop.

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On The Record with Thomas Stringham

Aug 05, 2010 1 Comment

Not too many juniors leave an agency to start their own, but that’s precisely what Thomas Stringham did. Twelve short years later, his shop Hot Tomali is fresh off of winning the Ad Age International Small Agency of the Year award.

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